REC 218 / 356 · Leonida atlas
Pîlok
Vodka ST · Statewide
Pîlok is a vodka brand due to appear in Grand Theft Auto VI, first visible as flavored bottled and boxed varieties on the shelves of Uncle Jack's Liquor in the game's first trailer. The brand appears to spoof Cîroc, sharing its circumflex-accented styling, while the name puns on "pillock," British slang for a fool.
Trailer Shelf Display
Pîlok was shown among the stock at Uncle Jack’s Liquor in Grand Theft Auto VI’s first trailer. The visible range included flavoured vodka products in both bottles and cartons, establishing it as a retail alcohol brand rather than a character, vehicle, or service. No trailer timestamp, price, manufacturer, gameplay use, or individual flavour name has been provided.
Cîroc Brand Reference
Its apparent real-world counterpart is Cîroc, the French-produced alcoholic-drink brand associated with vodka and brandy. Pîlok mirrors Cîroc’s use of a circumflex in its name, while its spelling points to “pillock,” a British insult for a foolish person. The available material does not identify any connection to alcohol brands from earlier Grand Theft Auto games or name comparable in-universe vodka labels.
Media
Pîlok on the GTA Wiki
Location data via GTA Wiki (Fandom), CC BY-SA 3.0. Summary text is our own editorial writing.