REC 029 / 356 · Leonida atlas
Beast (brand)
Weightlifing equipment manufacturer VC · Vice City
Beast is a weightlifting equipment brand that entered the series through Grand Theft Auto Online's Diamond Casino & Resort update as a livery sponsor on cars like the Sugoi and Chavos V6, and it is due to appear in Grand Theft Auto VI. In the second trailer, two of its black five-kilogram weight plates hang on a barbell at an outdoor gym in Vice Beach, and the brand appears to be patterned on a real fitness-equipment manufacturer.
Vice Beach gym sighting
Beast is shown in Grand Theft Auto VI’s second trailer at 0:38. The appearance is at an outdoor exercise area in Vice Beach, within Vice City. A barbell there is fitted with a pair of black Beast plates, each marked as weighing 5 kg.
This is a physical-equipment appearance rather than a vehicle-livery placement. The trailer footage identifies Beast in the setting through the branded plates, but does not show other Beast products, equipment variants, prices, or gameplay functions.
Earlier livery sponsorship
Before its Vice Beach appearance, Beast was introduced in Grand Theft Auto Online through The Diamond Casino & Resort update. Its role there was limited to sponsorship branding on vehicle paint schemes, including liveries for the Sugoi and Chavos V6.
The Grand Theft Auto VI material changes the brand’s presentation from automotive sponsor branding to weightlifting gear at a public gym. Beast is described as drawing on a real fitness-equipment maker, although the available material does not identify that manufacturer by name.
Media
Beast (brand) on the GTA Wiki
Location data via GTA Wiki (Fandom), CC BY-SA 3.0. Summary text is our own editorial writing.
